15 Claude Prompts for Repurposing YouTube Content
- ** Why Repurpose YouTube Content with AI?**
- Why You’re Leaving Money (and Audience) on the Table
- How AI Changes the Game
- Who This Is For
- The Basics of Repurposing YouTube Content with Claude
- Why YouTube Transcripts Are Goldmines
- How Claude Makes Repurposing Effortless
- What You Need to Get Started
- Mistakes to Avoid (And How to Fix Them)
- The Bottom Line
- 5 Claude Prompts for LinkedIn Engagement
- 1. The “Key Takeaways” Post
- 2. The “Story-Driven” Post
- 3. The “Controversial Opinion” Post
- 4. The “Carousels from Transcripts” Post
- 5. The “Engagement-Driven” Post
- Which Prompt Will You Try First?
- 4 Claude Prompts for Newsletters That Convert
- Prompt #6: The “Curated Summary” Newsletter
- Prompt #7: The “Behind-the-Scenes” Newsletter
- Prompt #8: The “Actionable Tips” Newsletter
- Prompt #9: The “Reader Q&A” Newsletter
- Putting It All Together
- Section 4: 3 Claude Prompts for Short-Form Blogs (SEO-Optimized)
- Prompt 10: The “Pillar Post” Expansion
- Prompt 11: The “Listicle” Blog
- Prompt 12: The “How-To” Guide
- Which Prompt Should You Use?
- 3 Advanced Claude Prompts for Multi-Platform Repurposing
- Prompt 13: The “Twitter Thread” Generator
- Prompt 14: The “Email Drip Campaign”
- Prompt 15: The “Quora/Reddit Answer” Adaptor
- Which Prompt Should You Try First?
- Best Practices & Pro Tips for Maximum Impact
- How to Optimize Your Prompts (So Claude Actually Helps You)
- SEO Isn’t Just for Blogs—It’s for Everything
- The 2-Hour Batch Processing Workflow (Yes, It’s Possible)
- How to Measure Success (Without Getting Lost in Data)
- Tools to Pair with Claude (Because You Can’t Do It All Alone)
- Final Thought: Repurposing Isn’t About Quantity—It’s About Quality
- Conclusion: Your Repurposing Roadmap
- Your Next Steps (Pick One This Week)
- The Compounding Effect No One Talks About
** Why Repurpose YouTube Content with AI?**
You spend hours scripting, filming, and editing your YouTube videos. The upload goes live, you share it everywhere, and… then what? Most creators stop there. But here’s the truth: your video’s value doesn’t end when the views stop rolling in. The real gold is hiding in plain sight—your transcript.
Think about it. One 10-minute video contains enough insights, stories, and data to fuel a week’s worth of content. A LinkedIn post that sparks discussion. A newsletter that drives clicks. A short blog that ranks on Google. The problem? Turning that raw footage into polished assets takes time—and most creators don’t have enough of it.
That’s where AI comes in. Tools like Claude don’t just speed up the process; they make it smarter. Need a punchy LinkedIn hook from your video’s key takeaway? Claude can pull it out in seconds. Want to turn a 20-minute tutorial into a step-by-step blog? It’ll structure it for you. The best part? You don’t need to be a copywriter or SEO expert to make it work.
Why You’re Leaving Money (and Audience) on the Table
Here’s what most creators miss:
- Your video’s transcript is a content goldmine—but 90% of it sits unused.
- Repurposing manually is slow—editing clips, rewriting scripts, and formatting takes hours.
- Your audience lives on different platforms—some prefer LinkedIn, others email, and some only read blogs.
- SEO and discoverability suffer—Google can’t index your video’s spoken words (but it can index your blog).
The result? You’re stuck in a cycle of creating more content instead of maximizing what you already have. And that’s a costly mistake.
How AI Changes the Game
With Claude, you’re not just repurposing—you’re upgrading. Here’s what happens when you feed your transcript into the right prompts: ✅ Speed: Turn a 30-minute video into 5 LinkedIn posts in under 10 minutes. ✅ Scalability: Batch-create content for weeks in one sitting. ✅ Creativity: Generate angles you’d never think of (e.g., “What’s the contrarian take here?”). ✅ SEO: Optimize headlines, meta descriptions, and keywords without guesswork.
And the best part? You don’t need to start from scratch. In this guide, we’ll walk you through 15 Claude prompts to transform your YouTube transcripts into:
- LinkedIn posts that stop the scroll
- Newsletters that drive opens and clicks
- Short-form blogs that rank on Google
- Twitter threads that go viral
- Email sequences that nurture leads
Who This Is For
This isn’t just for YouTubers. If you create video content—whether for your business, coaching program, or personal brand—this is for you:
- Marketers who want to stretch their content budget further.
- Coaches and consultants who need to repurpose webinars or training calls.
- SaaS founders who want to turn product demos into blogs and social posts.
- Agencies managing multiple clients’ content pipelines.
The bottom line? Your videos are worth more than views. With the right prompts, you can turn them into a content engine that saves time, grows your audience, and even makes you money. Let’s get started.
The Basics of Repurposing YouTube Content with Claude
You spend hours scripting, filming, and editing your YouTube videos. But what happens after you hit “publish”? Most creators just move on to the next video—and that’s a huge missed opportunity. Your video transcripts are goldmines waiting to be turned into LinkedIn posts, newsletters, Twitter threads, and even short-form blogs. The best part? You don’t need to start from scratch. With Claude, you can repurpose your content in minutes, not hours.
Think about it: every video you create already contains valuable insights, stories, and data. But most of that content stays locked inside the video, only reaching people who watch it. What if you could take those same ideas and share them in formats your audience actually consumes? That’s where repurposing comes in—and Claude makes it easier than ever.
Why YouTube Transcripts Are Goldmines
Your video transcript is more than just a text version of your video. It’s a treasure trove of content ideas. Here’s why:
- It’s already written for you. No need to brainstorm topics or outline posts. The transcript gives you the raw material.
- It captures your natural voice. Your spoken words often sound more authentic than polished writing. That’s a good thing—people connect with real, unfiltered ideas.
- It’s packed with hooks. The best parts of your video (the stories, the data, the “aha” moments) are already there. You just need to extract them.
- It’s SEO-friendly. Search engines love text. Turning your video into written content helps you rank for keywords you might have missed.
For example, let’s say you run a channel about productivity. Your latest video is about “5 Morning Habits That Boost Your Focus.” The transcript will have all five habits, plus your personal stories, examples, and even the questions you answered in the comments. That’s enough material for a LinkedIn post, a Twitter thread, and a short blog—all from one video.
How Claude Makes Repurposing Effortless
Manually repurposing content is tedious. You have to:
- Read through the transcript to find the best parts.
- Rewrite sections to fit different platforms.
- Adjust the tone (LinkedIn needs a professional touch, Twitter is more casual).
- Format everything so it looks good.
Claude does all of this for you—and it does it better. Here’s how:
- Summarization: Claude can take a 20-minute video transcript and pull out the key points in seconds. No more skimming through pages of text.
- Tone adaptation: Need a formal LinkedIn post? A casual Twitter thread? Claude can rewrite the same content in different styles.
- Formatting: Claude can turn bullet points into a carousel, a list into a thread, or a story into a newsletter. It even adds emojis and spacing to make it look polished.
- SEO optimization: Claude can suggest keywords, meta descriptions, and even help structure your content for search engines.
Imagine taking a 10,000-word transcript and turning it into:
- A 500-word LinkedIn post (professional tone).
- A 10-tweet thread (casual, engaging).
- A 300-word blog snippet (SEO-optimized).
All in under 10 minutes. That’s the power of Claude.
What You Need to Get Started
You don’t need fancy tools to repurpose your YouTube content with Claude. Here’s what you do need:
- A transcript: Use YouTube’s built-in captions (they’re free!) or tools like Descript or Otter.ai for higher accuracy.
- Claude access: You can use the free version for basic tasks, but the paid plan unlocks more features (like longer prompts and faster responses).
- A content calendar: Plan where and when you’ll publish your repurposed content. For example:
- Monday: LinkedIn post.
- Wednesday: Twitter thread.
- Friday: Newsletter snippet.
- A clear goal: Are you trying to grow your LinkedIn following? Drive traffic to your blog? Sell a product? Your goal will shape how you repurpose.
That’s it. No expensive software, no design skills, no hours of editing. Just your transcript, Claude, and a little planning.
Mistakes to Avoid (And How to Fix Them)
Repurposing with Claude is powerful, but it’s not foolproof. Here are the most common mistakes—and how to avoid them:
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Over-automating: Claude is great, but it’s not perfect. Always review the output. Does it sound like you? Does it make sense? A quick edit can turn a good post into a great one.
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Ignoring audience intent: A LinkedIn post and a Twitter thread serve different purposes. LinkedIn is for professional insights; Twitter is for quick, engaging takes. Don’t just copy-paste the same content everywhere.
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Neglecting SEO: Even repurposed content needs to rank. Use Claude to suggest keywords, but also do your own research. Tools like Ubersuggest or Ahrefs can help.
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Forgetting the hook: The first line of your post or thread is the most important. Claude can generate hooks, but you should tweak them to match your style. For example:
- Weak hook: “In this video, I talk about productivity.”
- Strong hook: “I tried waking up at 5 AM for a month. Here’s what happened—and why I quit.”
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Not adding value: Repurposing isn’t just about recycling content. It’s about making it better. Add new examples, update old data, or include a fresh perspective. Your audience will notice the difference.
The Bottom Line
Your YouTube videos are more than just videos. They’re a content goldmine waiting to be unlocked. With Claude, you can turn one video into multiple pieces of content—without spending hours rewriting or reformatting. The key is to start small: pick one video, extract the transcript, and experiment with repurposing. You’ll be amazed at how much content you can create from what you already have.
Ready to give it a try? In the next sections, we’ll dive into the exact prompts you can use to turn your transcripts into LinkedIn posts, newsletters, and more. But for now, grab a transcript, open Claude, and see what you can create. Your future self (and your audience) will thank you.
5 Claude Prompts for LinkedIn Engagement
YouTube videos are goldmines for LinkedIn content—if you know how to dig. The problem? Most people just copy-paste quotes and call it a day. That’s like serving raw potatoes when you could be making fries. Let’s fix that.
Claude can turn your video transcripts into LinkedIn posts that actually stop the scroll. No fluff, no guesswork—just prompts that work. Here are five ways to repurpose your videos into posts that get likes, comments, and shares.
1. The “Key Takeaways” Post
People skim LinkedIn. They don’t have time for a 10-minute video, but they’ll read three quick takeaways. This prompt turns long-winded explanations into bite-sized insights with hooks.
How to use it:
- Feed Claude a transcript and say: “Turn this 10-minute video into 3 LinkedIn posts. Each post should have:
- A bold hook (first line grabs attention)
- 1-2 key insights with emojis
- A clear CTA (e.g., ‘Drop a 🔥 if you agree’ or ‘What’s your take?’)”
Example output: “Most people think networking is about collecting business cards. Wrong. It’s about collecting relationships. Here’s how the top 1% do it: 🔹 They follow up within 24 hours (with a personal note, not a sales pitch) 🔹 They ask, ‘How can I help you?’ before asking for anything 🔹 They track their network like they track their sales pipeline Which of these do you struggle with? Drop a comment below.”
Why it works:
- Short, scannable, and actionable.
- Emojis break up text and make it visually appealing.
- The CTA invites engagement without being pushy.
2. The “Story-Driven” Post
Facts tell, stories sell. This prompt pulls personal anecdotes or case studies from your video and turns them into relatable LinkedIn stories.
How to use it:
- Highlight a section of the transcript where you (or the speaker) share a personal experience.
- Tell Claude: “Rewrite this as a LinkedIn story with a cliffhanger. Start with a hook, build tension, and end with a lesson.”
Example output: “I almost quit my business last year. Not because of money or competition—because of me. I was working 12-hour days, but my revenue wasn’t growing. I blamed the market, my team, even my customers. Then I realized: I was the bottleneck. I was saying ‘yes’ to everything, and my business was drowning in mediocrity. Here’s what I did to fix it (and how it doubled my revenue in 3 months): 1️⃣ I fired 30% of my clients (the ones who drained my energy) 2️⃣ I raised my prices by 50% (and lost zero customers) 3️⃣ I started saying ‘no’ to projects that didn’t align with my goals Moral of the story? Sometimes the problem isn’t your business—it’s you. What’s one thing you need to say ‘no’ to this week?”
Why it works:
- Stories create emotional connections.
- The cliffhanger keeps readers engaged until the end.
- The lesson is subtle but powerful.
3. The “Controversial Opinion” Post
LinkedIn loves debate. This prompt finds bold statements in your video and turns them into posts that spark conversation.
How to use it:
- Ask Claude: “Find the most polarizing quote in this transcript. Craft a LinkedIn post around it with:
- A bold hook (e.g., ‘This is why most [industry] advice is wrong’)
- The quote in context
- A question to provoke discussion (e.g., ‘Agree or disagree?’)”
Example output: “‘Cold outreach is dead.’ That’s what I said in my latest video—and the comments exploded. Some people agreed. Others called me an idiot. Here’s why I stand by it: Cold outreach used to work. But now? It’s like trying to sell ice to an Eskimo. People are bombarded with messages. They ignore 99% of them. And if you’re not in that 1%, you’re wasting your time. Instead, try this: ✅ Warm outreach (engage first, pitch later) ✅ Referrals (ask happy customers to introduce you) ✅ Content marketing (attract leads instead of chasing them) Agree or disagree? Let’s debate in the comments.”
Why it works:
- Controversy = engagement.
- It positions you as someone with strong opinions.
- The question at the end invites replies.
4. The “Carousels from Transcripts” Post
LinkedIn carousels get more reach than regular posts. This prompt turns video lessons into slide decks.
How to use it:
- Give Claude a tutorial-style transcript and say: “Convert this into a 5-slide LinkedIn carousel script. Each slide should have:
- A headline
- 1-2 bullet points
- A simple visual idea (e.g., ‘Slide 3: Show a before/after example’)”
Example output (Slide 1): “Slide 1: Headline: ‘3 Mistakes Killing Your Productivity’ Visual: A person drowning in sticky notes or a cluttered desk. Bullet points:
- Mistake #1: Multitasking (it’s a myth—here’s why)
- Mistake #2: Not batching similar tasks
- Mistake #3: Skipping breaks (your brain needs them)”
Slide 2: Headline: ‘Why Multitasking Doesn’t Work’ Visual: A split brain (one side working, one side scrolling). Bullet points:
- Your brain can’t focus on two things at once
- Switching tasks costs 40% of your productivity
- Try ‘single-tasking’ instead (one thing at a time)”
Why it works:
- Carousels are highly shareable.
- Visuals make complex ideas easier to digest.
- Each slide builds on the last, keeping readers engaged.
5. The “Engagement-Driven” Post
The best LinkedIn posts don’t just inform—they interact. This prompt turns video content into questions and polls.
How to use it:
- Ask Claude: “Generate 3 LinkedIn poll questions based on this video’s main points. Each question should:
- Be short and clear
- Have 2-4 answer options
- Encourage debate (e.g., ‘Which side are you on?’)”
Example output: “Poll 1: What’s your biggest productivity killer?
- Multitasking
- Endless meetings
- Procrastination
- Other (comment below!)”
“Poll 2: How often do you batch similar tasks?
- Daily
- Weekly
- Rarely
- What’s batching? (I’ll explain in the comments!)”
“Poll 3: Which do you struggle with more?
- Starting tasks
- Finishing tasks
- Both (send help)”
Why it works:
- Polls are easy to engage with (one click).
- They give you insights into your audience.
- The comments section becomes a discussion hub.
Which Prompt Will You Try First?
These prompts aren’t just about repurposing content—they’re about maximizing it. Each one turns a single video into multiple LinkedIn posts that drive engagement, grow your audience, and save you hours of work.
Pick one and test it today. Take a transcript, plug it into Claude, and see what happens. The worst that can happen? You learn what doesn’t work. The best? You create a post that goes viral.
Your videos are worth more than views. It’s time to turn them into a content engine.
4 Claude Prompts for Newsletters That Convert
Newsletters are like secret weapons for creators. They land right in your audience’s inbox—no algorithms, no competition for attention. But here’s the problem: most newsletters feel boring. They’re just long blocks of text with no personality. Or worse, they’re too salesy and people unsubscribe.
The good news? Your YouTube videos already have everything you need to create newsletters that people actually want to open. You just need the right prompts to turn those videos into engaging, valuable content. Let’s look at four Claude prompts that will help you do exactly that.
Prompt #6: The “Curated Summary” Newsletter
You know those weeks when you publish multiple videos but don’t have time to write a newsletter? This prompt is your lifesaver. It takes a series of videos and turns them into a clean, easy-to-read summary.
How it works:
- Feed Claude the transcripts of 2-3 related videos.
- Ask it to pull out the key takeaways and organize them into subheadings.
- Add a short intro and conclusion to tie everything together.
Example prompt: “Summarize this 3-video series into a 500-word newsletter with subheadings. Keep the tone friendly and conversational. Include a short intro that explains why these videos matter, and end with a question to encourage replies.”
Why it works:
- Saves you hours of writing time.
- Gives your audience a quick way to catch up if they missed a video.
- Positions you as a curator, not just a creator.
Pro tip: Add a “What’s Next?” section at the end with links to related videos or resources. This keeps people engaged and clicking.
Prompt #7: The “Behind-the-Scenes” Newsletter
People love feeling like insiders. They want to know why you created a video, what challenges you faced, or what you learned along the way. This prompt helps you share those stories in a way that feels personal and exclusive.
How it works:
- Pick a video and ask Claude to draft a section explaining the “why” behind it.
- Include details like:
- What inspired you to create the video.
- Any mistakes or surprises during production.
- How the video fits into your bigger content strategy.
Example prompt: “Write a newsletter section explaining the ‘why’ behind this video’s topic. Share what inspired me to create it, any challenges I faced, and what I hope viewers will take away. Keep it personal and engaging.”
Why it works:
- Builds a deeper connection with your audience.
- Makes your content feel more human and relatable.
- Encourages people to watch the video (or rewatch it) with fresh eyes.
Pro tip: Add a “Behind the Scenes” section to your regular newsletters. Even a short paragraph can make a big difference in how your audience perceives you.
Prompt #8: The “Actionable Tips” Newsletter
Tutorials and how-to videos are goldmines for newsletters. But instead of just summarizing the video, this prompt turns it into a step-by-step guide that your audience can use right away.
How it works:
- Feed Claude the transcript of a tutorial or tips-based video.
- Ask it to extract 3-5 actionable tips and format them for a newsletter.
- Include clear headings, bullet points, and examples.
Example prompt: “Extract 5 actionable tips from this video and format them for a newsletter. Use clear headings, bullet points, and examples. Keep the tone practical and easy to follow.”
Why it works:
- Provides immediate value to your audience.
- Encourages people to save or bookmark the newsletter for later.
- Positions you as an expert who gives practical advice.
Pro tip: Add a “Try This Today” challenge at the end of the newsletter. For example: “Pick one tip from this list and apply it to your work this week. Let me know how it goes!”
Prompt #9: The “Reader Q&A” Newsletter
Your YouTube comments are full of questions from your audience. This prompt helps you turn those questions into a newsletter that feels interactive and engaging.
How it works:
- Pick 3-5 questions from the comments section of a video.
- Ask Claude to draft thoughtful, detailed responses in a newsletter style.
- Include a call-to-action at the end, like: “Have a question? Reply to this email and I’ll answer it in the next newsletter!”
Example prompt: “Draft responses to these 3 YouTube comment questions in a newsletter style. Keep the tone friendly and helpful. Include a short intro explaining why I’m answering these questions, and end with a call-to-action for readers to submit their own questions.”
Why it works:
- Shows your audience that you listen and care about their questions.
- Encourages engagement and replies.
- Fills your newsletter with content that’s already relevant to your audience.
Pro tip: If you don’t have enough questions from one video, combine questions from multiple videos. Just make sure they’re related to the same topic.
Putting It All Together
Newsletters don’t have to be hard. With these four prompts, you can turn your YouTube content into newsletters that your audience actually looks forward to opening. The key is to keep them valuable, personal, and actionable.
Start with one prompt this week. Pick a video, feed it to Claude, and see what you can create. You might be surprised by how easy it is to build a newsletter that converts.
Section 4: 3 Claude Prompts for Short-Form Blogs (SEO-Optimized)
YouTube videos are goldmines for blog content. But most creators just upload and forget. What if you could turn a 15-minute video into a blog post that ranks on Google? Or repurpose a tutorial into a step-by-step guide that gets shared everywhere?
The truth is, your video transcripts already have everything you need. You just need the right prompts to unlock them. Here are three Claude prompts that turn your YouTube content into SEO-friendly short-form blogs—fast.
Prompt 10: The “Pillar Post” Expansion
Want a blog post that ranks for long-tail keywords? Start with this prompt:
“Expand this 15-minute video transcript into a 1,200-word blog post with H2s, bullet points, and a clear introduction/conclusion. Keep the tone conversational but professional. Add examples where the video lacks detail. Optimize for the keyword: [insert keyword].”
Why it works:
- Turns a video script into a structured, SEO-friendly post.
- Adds depth where the video is too brief.
- Saves hours of writing time.
Example use case: Let’s say you have a video about “How to Start a Podcast in 2024.” Feed the transcript to Claude with this prompt, and you’ll get a full blog post with:
- H2s like “Choosing Your Podcast Niche” and “Best Microphones for Beginners”
- Bullet points for equipment checklists
- Internal links to your other content
Pro tip: Always include a “TL;DR” section at the end. Readers love quick summaries, and Google loves structured content.
Prompt 11: The “Listicle” Blog
People love lists. They’re easy to read, shareable, and perfect for SEO. Use this prompt to turn video tips into a “Top X” blog post:
“Convert this video’s tips into a ‘7 Ways to [Topic]’ blog post. Include real-world examples, actionable steps, and a catchy introduction. Add a ‘Why This Matters’ section before the list and a ‘Final Thoughts’ section at the end.”
Why it works:
- Listicles get more clicks than traditional blog posts.
- They’re easy to repurpose into social media snippets.
- Readers skim them, which keeps bounce rates low.
Example: If your video is about “Productivity Hacks for Remote Workers,” Claude can turn it into:
- “The 2-Minute Rule” (with a case study)
- “Time Blocking Like a CEO” (with a template)
- “The Pomodoro Technique” (with app recommendations)
Pro tip: Add a “Who This Is For” section at the start. It helps readers decide if the post is relevant to them—keeping them on the page longer.
Prompt 12: The “How-To” Guide
Tutorial videos are perfect for step-by-step blogs. Use this prompt to turn them into detailed guides:
*“Rewrite this video’s process into a numbered ‘How to [Task]’ blog post. Include:
- A brief intro explaining why this task matters
- Step-by-step instructions with screenshots (describe where to add them)
- Common mistakes to avoid
- Tools/resources mentioned in the video”*
Why it works:
- How-to guides rank well on Google (people search for “How to [X]” all the time).
- They position you as an expert.
- Readers bookmark them for later—boosting engagement.
Example: If your video is “How to Edit Videos in CapCut,” Claude can structure it like this:
- Step 1: Import Your Footage (with a screenshot of the upload button)
- Step 2: Trim and Split Clips (with a GIF of the process)
- Step 3: Add Transitions (with a list of the best ones)
Pro tip: Add a “Troubleshooting” section at the end. It answers common questions and keeps readers on your page longer.
Which Prompt Should You Use?
- Pillar Post → Best for in-depth topics (e.g., “The Ultimate Guide to [Topic]”).
- Listicle → Best for quick, shareable content (e.g., “5 Mistakes New Freelancers Make”).
- How-To Guide → Best for tutorials (e.g., “How to Set Up a Shopify Store in 2024”).
Final tip: Always edit Claude’s output. Add your voice, personal stories, and unique insights. AI is a tool—not a replacement for your expertise.
Ready to try? Pick a video, feed it to Claude, and watch your blog traffic grow.
3 Advanced Claude Prompts for Multi-Platform Repurposing
You made great content for YouTube. Now what? Most people stop after uploading. But smart creators know: one video can become many things. A tweet thread. An email series. A Quora answer that gets thousands of views. The problem? Doing this manually takes hours. The solution? These three advanced Claude prompts turn your video into content for multiple platforms—fast.
Let’s say you have a 10-minute video about “how to build a personal brand in 2024.” You could spend an afternoon writing tweets, emails, and forum answers. Or you could feed the transcript to Claude and get everything in minutes. Which sounds better? Exactly. Here’s how to do it.
Prompt 13: The “Twitter Thread” Generator
Twitter (now X) rewards threads. Why? Because they keep people on the platform longer. A good thread tells a story, teaches something, or sparks debate. But writing one from scratch? Painful. This prompt does the hard work for you.
How to use it:
- Copy your video transcript.
- Paste it into Claude with this prompt: “Turn this video’s key points into a 10-tweet thread. Start with a strong hook, add 8 tweets with actionable tips, and end with a CTA. Make each tweet under 280 characters. Use emojis and line breaks for readability. Here’s the transcript: [PASTE TRANSCRIPT].”
Why it works:
- Hooks grab attention (e.g., “Most personal brands fail. Here’s why—and how to avoid it.”)
- Each tweet stands alone but connects to the next.
- CTAs (like “Which tip resonated most? Reply with 🔥”) boost engagement.
Pro tip: After Claude generates the thread, edit the first tweet. Make it even sharper. The first tweet decides if people click “Show more” or scroll past.
Prompt 14: The “Email Drip Campaign”
Email sequences turn one-time viewers into loyal followers. But writing a 3-email series? That’s a weekend project. This prompt cuts it to 5 minutes.
How to use it:
- Take a video series (or one long video split into parts).
- Give Claude this prompt:
*“Create a 3-email sequence based on this video series. Each email should have:
- A subject line under 50 characters
- A short intro
- 3 key takeaways from the video
- A clear CTA (e.g., ‘Watch the full video here’ or ‘Reply with your biggest challenge’) Here’s the content: [PASTE TRANSCRIPT].”*
Example output:
- Email 1 (Subject: “The #1 Mistake Killing Your Brand”): “Most people build their personal brand backward. They start with what they want to say, not what their audience needs to hear. Here’s how to fix it…”
- Email 2 (Subject: “How to Stand Out in a Crowded Niche”): “Your unique angle isn’t what you do—it’s how you do it. Here’s how to find yours…”
- Email 3 (Subject: “Your 30-Day Brand-Building Plan”): “Stop overthinking. Start doing. Here’s a step-by-step plan to grow your brand in 30 days…”
Why it works:
- Subject lines are short and curiosity-driven.
- Each email delivers value before asking for anything.
- CTAs are specific (not just “click here”).
Pro tip: Add a P.S. to every email. It’s the second-most-read part after the subject line. Example: “P.S. Struggling with [specific problem]? Hit reply and tell me—I’ll send you a resource.”
Prompt 15: The “Quora/Reddit Answer” Adaptor
Quora and Reddit are goldmines for traffic. But posting there isn’t as simple as copying and pasting. You need to:
- Answer the exact question asked.
- Add citations (links, stats, or examples).
- Sound like a human, not a robot.
This prompt rewrites your video to fit the platform.
How to use it:
- Find a relevant question on Quora/Reddit (e.g., “How do I build a personal brand with no audience?”).
- Give Claude this prompt: “Rewrite this video’s answer to fit this Quora question: [PASTE QUESTION]. Use a conversational tone. Add 2-3 citations (links, stats, or examples). Keep it under 300 words. Here’s the video transcript: [PASTE TRANSCRIPT].”
Example output (for the question above): *“Building a personal brand with no audience is like starting a campfire with wet wood—it’s frustrating, but not impossible. Here’s how to do it (with proof it works):
- Start with ‘micro-audiences’ (not followers). Comment on 5 LinkedIn posts/day in your niche. Example: If you’re a designer, answer questions in r/graphic_design. Source: This designer grew to 10K followers in 6 months using this method.
- Repurpose one piece of content everywhere. Turn a 10-minute video into:
- A Twitter thread
- A LinkedIn post
- A Quora answer (like this one!) This saves time and maximizes reach.
- Leverage other people’s audiences. Guest on podcasts, write for newsletters, or collaborate on Twitter Spaces. Example: This marketer landed 3 clients by appearing on small podcasts.
The key? Consistency over virality. Most people quit after 3 weeks. Don’t be one of them.”*
Why it works:
- Answers the question directly (no fluff).
- Includes citations (links or stats) to build trust.
- Ends with a clear next step (e.g., “Don’t quit”).
Pro tip: On Quora, add a “TL;DR” at the top. Example: “TL;DR: Start small (micro-audiences), repurpose content, and collaborate. Consistency > virality.”
Which Prompt Should You Try First?
- If you want engagement: Start with the Twitter thread. Threads get more replies and shares than single tweets.
- If you want leads: Use the email drip campaign. Emails convert better than social media.
- If you want traffic: Try the Quora/Reddit answer. These platforms send visitors to your site for months after posting.
Pick one. Test it. Then try the others. Your YouTube videos are worth more than views—they’re a content engine. Start the engine.
VERY IMPORTANT: Write the content in a conversational tone, as if you are a real person who knows this topic well. Write with personality and a touch of personal insight or opinion. Write as if you are a real blogger who enjoys writing and knows this topic well. Do not be boring. Do not be repetitive. Do not be dull. Do not include repetitive transitions or filler. Do not include any meta-commentary or instructions. Do not include any fluff. Do not be afraid to include personal insights or opinions. Do not be afraid to use contractions. Do not be afraid to use a personal touch or opinion. Do not be afraid to include personal insights or opinions. Do not be afraid to use contractions. Do not be afraid to use a personal touch.
Best Practices & Pro Tips for Maximum Impact
You’ve got your prompts ready, and you’re itching to turn those YouTube transcripts into gold. But before you hit “generate,” let’s talk about how to make this process actually work—not just once, but every single time. Because here’s the truth: most people repurpose content the wrong way. They copy-paste, tweak a few words, and call it a day. That’s not repurposing—that’s just recycling. And recycling doesn’t grow your audience.
The real magic happens when you treat repurposing like a craft. It’s not about churning out more content; it’s about creating better content, faster. So let’s break down how to do this right—without wasting time or ending up with stuff that flops.
How to Optimize Your Prompts (So Claude Actually Helps You)
Claude is smart, but it’s not a mind reader. If you feed it vague instructions, you’ll get vague results. Here’s how to make your prompts work for you:
- Be specific. Don’t say, “Write a LinkedIn post about this video.” Say, “Turn this 10-minute video transcript into a punchy LinkedIn post under 200 words. Focus on the 3 biggest takeaways, use a conversational tone, and end with a question to spark discussion.” The more details you give, the better the output.
- Set the tone. Claude can mimic different styles—professional, casual, even sarcastic. If you want a friendly, approachable post, say so. Example: “Write this like you’re explaining it to a friend over coffee.” If you want something more formal, specify that too.
- Format matters. Tell Claude exactly how you want the output structured. Need bullet points? A numbered list? A short story? Say it upfront. Example: “Give me 5 key points from this transcript in a numbered list, with a one-sentence summary for each.”
Pro tip: If Claude’s first draft isn’t quite right, don’t start over. Refine the prompt. Say, “This is good, but make it more engaging. Add a hook at the start and a stronger call-to-action at the end.” It’ll adjust on the fly.
SEO Isn’t Just for Blogs—It’s for Everything
You’re repurposing content to save time, but that doesn’t mean you should ignore SEO. Even LinkedIn posts and newsletters can rank if you do it right. Here’s how to weave SEO into your repurposed content without making it feel robotic:
- Keyword integration. If your YouTube video is about “how to grow on LinkedIn,” make sure that phrase appears naturally in your repurposed posts. Don’t stuff it in—just use it where it fits. Example: “If you’re wondering how to grow on LinkedIn, start with these 3 strategies.”
- Internal linking. If you’re turning a video into a blog post, link to other relevant posts on your site. This keeps readers engaged and helps search engines understand your content better.
- Meta descriptions. Even if you’re not publishing on your website, platforms like LinkedIn and Medium let you add descriptions. Use them! A good meta description is like a movie trailer—it tells people what to expect and why they should click.
Here’s a quick checklist for SEO-friendly repurposing: ✅ Primary keyword in the first 100 words ✅ Secondary keywords sprinkled naturally ✅ Internal links to related content ✅ Engaging meta description (if the platform allows it)
The 2-Hour Batch Processing Workflow (Yes, It’s Possible)
Repurposing one video is easy. Repurposing 10? That’s where most people give up. But here’s the secret: batch processing. Instead of doing everything for one video at a time, break the process into stages. Here’s how I do it:
- Extract transcripts. Use a tool like Otter.ai or Descript to pull transcripts from all 10 videos at once. Save them in a folder labeled “Raw Transcripts.”
- Clean and organize. Go through each transcript and remove filler words, tangents, and anything that doesn’t add value. Label them by topic (e.g., “LinkedIn Growth Tips”).
- Feed to Claude in batches. Instead of asking Claude to write a full LinkedIn post for one video, ask it to extract key points from all 10 transcripts at once. Example: “Give me 3 key takeaways from each of these transcripts in bullet points.”
- Repurpose in bulk. Now that you have the raw material, use Claude to turn those key points into LinkedIn posts, newsletters, or tweets. Do this in batches—all LinkedIn posts first, then newsletters, then tweets.
- Schedule and publish. Use a tool like Buffer or Hootsuite to schedule everything at once. Boom—10 videos repurposed in 2 hours.
Pro tip: If you’re feeling overwhelmed, start with just 3 videos. Once you get the hang of it, scaling up is easy.
How to Measure Success (Without Getting Lost in Data)
You’ve repurposed your content—now what? How do you know if it’s actually working? Here’s what to track, and why it matters:
- Engagement rates. Likes, comments, and shares tell you if your content resonates. If a LinkedIn post gets 10x more engagement than usual, double down on that topic.
- Traffic sources. Where are people coming from? If your repurposed blog post is driving traffic from Google, that’s a win. If your newsletter is sending people to your YouTube channel, even better.
- Conversions. This is the big one. Are people signing up for your email list? Downloading your lead magnet? Buying your product? If not, tweak your call-to-action.
Here’s a simple way to track this:
- LinkedIn: Check the analytics tab for impressions, clicks, and engagement.
- Newsletters: Look at open rates and click-through rates in your email tool (like ConvertKit or Mailchimp).
- Blogs: Use Google Analytics to see traffic sources and time on page.
If something isn’t working, don’t scrap it—iterate. Try a different angle, a new hook, or a stronger call-to-action. Repurposing is a game of testing and refining.
Tools to Pair with Claude (Because You Can’t Do It All Alone)
Claude is powerful, but it’s not the only tool in your arsenal. Here’s what I use to make repurposing even easier:
- Transcript extractors: Otter.ai (free plan available) or Descript (great for editing).
- Design tools: Canva (for social media graphics) or Midjourney (for custom illustrations).
- Scheduling platforms: Buffer (simple and affordable) or Hootsuite (more features, but pricier).
- SEO tools: Ubersuggest (for keyword research) or Ahrefs (if you’re serious about SEO).
Pro tip: Don’t overcomplicate it. Start with one tool for each step (e.g., Otter.ai for transcripts, Canva for designs, Buffer for scheduling). You can always upgrade later.
Final Thought: Repurposing Isn’t About Quantity—It’s About Quality
Here’s the thing: most people repurpose content because they think they need more of it. But that’s backward. The goal isn’t to create more—it’s to create better. Better LinkedIn posts. Better newsletters. Better blogs. Content that actually moves the needle.
So before you repurpose another video, ask yourself: Is this adding value, or am I just checking a box? If it’s the latter, go back to the drawing board. Your audience deserves better—and so do you.
Now go repurpose something. And make it good.
Conclusion: Your Repurposing Roadmap
You just got 15 ways to turn one YouTube video into a content goldmine—and honestly? That’s just the beginning. The real magic happens when you start using these prompts consistently. Think about it: one video could become a LinkedIn post, a newsletter, three Twitter threads, and a short blog. That’s five pieces of content from one recording. Not bad, right?
Here’s the thing I’ve learned after doing this for years: most people overcomplicate repurposing. They think they need fancy tools or hours of editing. But the truth? You don’t. All you need is a transcript, Claude (or any AI tool), and 30 minutes. That’s it. The prompts I shared are designed to be fast—no fluff, no guesswork. Just plug in your video, pick a prompt, and hit generate.
Your Next Steps (Pick One This Week)
If you’re feeling overwhelmed, start small. Here’s how:
- Free route: Use YouTube’s auto-generated captions (they’re not perfect, but they work). Copy-paste into Claude, pick one prompt (I’d suggest the LinkedIn post or Twitter thread), and tweak the output. Time: 20-30 minutes.
- Paid route: If you’re serious about scaling, try Descript for editing + Otter.ai for transcripts. Then feed those into Claude. Time: 15-20 minutes (after setup).
- Pro tip: Batch this. Spend one hour repurposing 3-4 videos at once. You’ll save time and keep your content calendar full.
The Compounding Effect No One Talks About
Here’s what happens when you repurpose well:
- Month 1: You post a LinkedIn article from a video. A few people engage.
- Month 2: You turn that same video into a Twitter thread. More followers, more shares.
- Month 3: You expand the thread into a newsletter. Your email list grows.
- Month 6: You’ve got a library of content that keeps working for you—even while you sleep.
I’ve seen creators go from 0 to 10K followers in six months just by repurposing their existing content. No new videos. No fancy equipment. Just smart, consistent repurposing.
So here’s my challenge to you: Pick one prompt from this list and try it today. Not tomorrow. Not “when you have time.” Today. Then come back and tell me how it went—I bet you’ll be surprised at how easy it was.
Your YouTube videos aren’t just videos. They’re a content engine. Now go start the engine. 🚀
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